Seven Questions Every Woman Should Ask Before Hiring a Financial Advisor

Choosing a financial advisor is not something most people do often. For many, it may only happen a few times in life. Because of that, the goal isn’t to find the "best" advisor — it’s to understand how decisions will be made and whether the relationship feels right for you.

Below are seven questions you can ask any advisor to help you feel more confident before moving forward.

These questions are especially helpful for women approaching or living in retirement — particularly after major life changes — but they can guide anyone wanting clarity before choosing an advisor.

How will you help me make an educated and informed decision about working with you?

A good advisor should not expect you to decide immediately. Instead, they should explain their process clearly so you know what to expect.

You should understand:

  • what happens first
  • what happens next
  • when you’ll actually be asked to decide

Most importantly, the decision should be made together — not pushed onto you after one meeting.

How will you help me understand my options as recommendations are made?

Financial advice shouldn’t feel like instructions. You deserve to understand the reasoning behind every recommendation.

A thoughtful advisor explains:

  • Why the recommendation is being made
  • What alternatives were considered
  • How it connects to your goals

You should feel included in decisions, not talked over.

What experience do you have working with women nearing or in retirement after life transitions?

Different life situations bring different financial decisions. Someone who regularly works with women navigating retirement after divorce, widowhood, or independence will better understand the emotional and practical concerns involved.

Experience matters most when decisions involve Social Security, taxes, and income planning — not just investments.

How do you help clients plan retirement income and coordinate income sources?

Retirement planning is not only about growing investments. It is about turning savings into reliable income.

Ask how income is coordinated between sources like:

  • Social Security
  • retirement accounts
  • pensions or other savings

This helps you understand whether the advisor focuses on real-life planning rather than just portfolio performance.

Can you provide references from women who faced similar concerns?

Hearing how others experienced the relationship can provide reassurance. You’re not only evaluating knowledge — you’re evaluating communication, clarity, and comfort.

An advisor who regularly works with people in similar situations should be comfortable explaining how they support clients over time.

Once I hire you, what happens next and how do you adapt when life changes?

Financial planning is ongoing. Life changes — and your plan should change with it.

Ask how the advisor:

  • reviews progress
  • updates decisions
  • helps you adjust when circumstances shift

You want guidance that continues beyond the initial plan.

What is your “Why”?

Understanding why an advisor does this work helps you understand how they will approach decisions.

Their answer often reveals whether the relationship will feel transactional or personal. This question isn’t about credentials — it’s about motivation.

Bonus Question: Is the advisor worth the fee?

Instead of starting with cost, first understand value.

Confidence, clarity, and avoiding costly mistakes often matter more than a simple percentage. A good advisor should help you understand what you receive in return for the fee and how it supports long‑term decision making.

A Final Thought

You are not just choosing a person. You are choosing a relationship and a way financial decisions will be made over time.
Take your time. Ask questions. The right advisor will welcome them — and help you decide at a pace that feels comfortable.